PRIVATE HOSPITALITY REPRESENTATION
We don't list homes.
We represent assets.
Two models. One standard of excellence.
Choose how far you want to hand over the keys.
HOW WE WORK
Two models.
One standard
of excellence.
Every villa owner is different. Some want to hand over the keys entirely, never think about operations and receive passive income. Others have a capable team on the ground and simply need the commercial engine to create demand, and bookings.
Both models operate under the same LocoLuxury standard. The difference is how far you want to delegate.
Model 01 — Full Management
We run everything
Complete delegation. Zero ongoing oversight
— Pricing authority & revenue management
— Staffing, HR & on-property operations
— Guest experience & concierge end-to-end
— Quality control & vendor management
— Brand, content & demand generation
— Sales, distribution & booking management
— Quarterly performance reviews
IDEAL FOR: Owners who want full delegation & no day-to-day involvement.
APPLY FOR FULL MANAGEMENT →
Model 02 — Commercial Representation.
We fill
your calendar.
Your team on the ground. Our engine driving demand.
— Brand positioning & creative direction
— Professional photography & content
— Demand generation & channel management
— Pricing strategy & rate architecture
— Direct sales & OTA distribution
— Vetted partner network access
— Booking handoff to your operations team
IDEAL FOR: Owners with an existing team who need commercial firepower.
APPLY FOR COMMERCIAL REPRESENTATION →
Not sure which model fits? We'll figure it out together during your application review.
PERFORMANCE SNAPSHOT
Numbers that
speak for themselves.
A continuously refined system driven by demand, informed by guest experience, and strengthened through long-term owner partnerships. These are the results.
OUR IDEAL PARTNERS
Who we're
built for.
— Villas designed for 12+ guests and true group dynamics
— Full delegation is the objective, not ongoing oversight
— Standards are valued over flexibility
— Long-term asset protection matters more than short-term gains
— Comfortable with firm pricing discipline and structured decisions
NOT THE RIGHT MATCH
Where we're
not aligned.
— Desire to control pricing, discounts, or booking decisions
— Preference for negotiating around service standards
— Focus on short-term yield over long-term brand positioning
— Preference for platform exposure without centralized oversight
— Villas not designed for high-quality group stays
WHAT’S COVERED
Everything under
one roof.
The representation structure replaces the need to assemble, manage, and coordinate a full hospitality organization around your villa. Here's exactly what each model includes.
Full Management — Included
Executive & Strategy
Founder-led commercial oversight, pricing authority, booking discipline, partnership selection
Marketing & Content
Creative direction, professional photography & video, brand positioning, content strategy.
Sales & Distribution
Direct sales management, OTA oversight, vetted partner distribution, rate architecture.
Staffing oversight, vendor management, inspections, preventive controls, procurement.
Operations & Quality
End-to-end concierge coordination, stay oversight, post-stay follow-up for every group.
Guest Experience
Quarterly business reviews: booking velocity, guest profile, revenue performance.
Performance Reviews
Commercial Representation — Included
Creative direction, brand strategy, and positioning within the LocoLuxury standard.
Brand Positioning
Professional photography, video, and ongoing content creation for all channels.
Content Production
Channel management, social distribution, and partner network access to drive enquiries.
Demand Generation
Rate architecture, pricing discipline, and seasonal strategy to protect asset value.
Pricing Strategy
Direct sales management, OTA oversight, and confirmed booking handoff to your team.
Sales & Booking
Quarterly commercial reviews: enquiry pipeline, booking conversion, revenue performance.
Reporting
OWNER RESPONSIBILITIES — BOTH MODELS
Property utilities, premium guest consumables, equipment servicing, landscaping, groundskeeping.
Operating Expenses
On-property personnel, consumables, maintenance materials, permits, licensing, insurance.
Asset Responsibility
Normal wear and tear, major structural repairs, system replacements, furniture renewals.
Utilities & Amenities
Revenue-Share Model: LocoLuxury's compensation is tied directly to performance. We earn a percentage of gross rental revenue, discussed transparently before signing. No upfront fees, no hidden retainers
The Collection
Acceptance into the LocoLuxury Collection is selective by design. We represent a limited number of villas per destination, allowing us to invest meaningfully in the success of each property.
Brand Elevation
Dedicated content creation and demand generation that consistently positions each villa within the LocoLuxury standard of excellence.
Portfolio Priority
Premium placement across LocoLuxury channels and vetted global partners, with strategic distribution that safeguards rate integrity and brand exclusivity.
Strategic Partnership
Founder-led oversight of critical commercial decisions: pricing strategy, partnership selection, and market positioning to ensure alignment with long-term property value.
Performance Reviews
Quarterly business reviews analyzing booking velocity, guest profile, and revenue performance, with strategies refined continuously through data-driven insights.
READY TO PARTNER?
Apply for
Representation.
We accept a limited number of new partner villas each quarter. Applications are reviewed within 5 business days. If your villa is a strong fit, a founder will reach out directly for a private consultation.