Private Hospitality Representation for a Limited Collection of Iconic Villas
What We Are
A private hospitality operator specializing exclusively in large-scale villas designed for group stays, retreats, and celebrations.
We do not list homes.
We represent assets.
VISION
A global hospitality brand where iconic group villas are no longer managed as short-term rentals, but represented as enduring hospitality assets
MISSION
To represent a curated collection of iconic group villas, protecting their long-term value through disciplined care while delivering consistently exceptional group experiences
Our Ideal Owner Partners
Villas designed for 12+ guests and true group dynamics
Full delegation is the objective, not ongoing oversight
Standards are valued and respected over flexibility
Long-term asset protection matters more than short-term gains
Comfort with firm pricing discipline and structured decision-making
Where We’re Not the Best Match
Desire to control pricing, discounts, or booking decisions
Negotiation around service standards or operating protocols
Focus on short-term optimization over long-term positioning
Preference for platform exposure without centralized oversight
Villas not designed to support high-quality group stays
The LocoLuxury Model
We take full operational and commercial responsibility for each home we represent.
Our model is designed to eliminate fragmentation and ensure every decision serves both guest experience and long-term asset performance.
Pricing, pacing, and booking discipline.
Commercial & Revenue
End-to-end concierge and stay oversight.
Guest Experience & Concierge
Operational Oversight
Staffing, maintenance, and quality control.
In-house content and demand generation.
Brand & Demand Generation
A continuously refined system that is driven by demand, informed by guest experience, and strengthened through long-term owner partnerships.
PERFORMANCE SNAPSHOT
The Collection
Acceptance into the LocoLuxury Collection is selective by design. We represent a limited number of villas per destination, allowing us to invest meaningfully in the success of each property.
Brand Elevation
Dedicated content creation and demand generation that consistently positions each villa within the LocoLuxury standard of excellence.
Portfolio Priority
Premium placement across LocoLuxury channels and vetted global partners, with strategic distribution that safeguards rate integrity and brand exclusivity.
Strategic Partnership
Founder-led oversight of critical commercial decisions: pricing strategy, partnership selection, and market positioning to ensure alignment with long-term property value.
Performance Reviews
Quarterly business reviews analyzing booking velocity, guest profile, and revenue performance, with strategies refined continuously through data-driven insights.
The representation structure replaces the need to assemble, manage, and coordinate a full hospitality organization around your villa.
What our Representation Covers
What's Included
Executive & Strategy
Founder-led commercial oversight, pricing authority, booking discipline, partnership selection, and long-term positioning decisions. This is the decision layer that protects pricing integrity and asset value over time.
Marketing & Content
Creative direction, professional photography and video, brand positioning, content strategy, deployment across owned channels, and demand storytelling aligned with guest quality and long-term pricing.
Sales & Distribution
Direct sales management, OTA oversight, vetted partner distribution, concierge coordination, and disciplined rate execution. All distribution is structured to protect pricing architecture and stay quality.
Operations & Quality Control
Staffing oversight, vendor management, inspections, preventive controls, and procurement support for improvements and larger projects. This removes the need for layered local supervision and owner-side management.
Owner Costs
Operating Expenses
On-property personnel (housekeeping, maintenance, supervisor, butler as applicable), consumables, maintenance materials, security, permits, licensing, and insurance.
Asset Responsibility
Normal wear and tear, major structural repairs, system replacements, and furniture or fixture renewals beyond standard refresh cycles.
Utilities & Amenities
Property utilities, premium amenities and guest consumables, specialized equipment servicing, landscaping, and groundskeeping.